/Brett Pucino

About Brett Pucino

Brett Pucino is a content writer with seven years of experience crafting compelling copy for brands looking to expand their digital footprint. He is passionate about building brands for both businesses and people, and he is always available for a conversation on Twitter (@BPucino).

How to Improve SEO – 10 SEO Techniques to Boost Your Rankings

By |May 17th, 2018|

This article covers how to improve SEO for your website and gives you 10 SEO techniques you can start using to maximize your search engine optimization. We'll go into each of the following techniques in more detail: Do an SEO audit to See Your Current SEO Performance Analyze Your Competitor's Keywords and Steal the Best Ones Update and Republish Old Blogs Optimize Your Content With RankBrain in Mind Analyze Adwords Ads to See Which Meta Descriptions get the Most Clicks Address Broken Links Optimize Your Contact Us Page Put More Effort into Mobile Optimization Improve Your Link-Building Strategy Grow and Strengthen Your Community on Social Media

What is an SEO Strategy? – How to Get Your New Website to Rank

By |May 10th, 2018|

571 new websites are launched every minute. There are thousands of sites in even the smallest niches. With so much competition, the only way for your website to stand out is through a well-planned SEO strategy. This article first answers what is an SEO strategy, and then breaks down the four main components of an Organic SEO strategy. Keep reading if you want to get your new website skyrocketing up the SERPs.

What Makes a Good Website Design? Everything You Need to Know

By |May 2nd, 2018|

Knowing what makes a good website design is crucial to building and executing a successful digital marketing strategy. This article starts by dispelling common website design myths and then wraps up by breaking down what makes a website successful and how to build a good business website.

How to Create an SEO Keyword Strategy

By |April 25th, 2018|

There are 57,000 searches made on Google every single second. Turning to Google to conduct research is now a huge part of the buying process. Having a detailed SEO keyword strategy allows you to find out which keywords your customer is using to find information, and then create quality content that meets their needs. This article breaks down how to create an SEO keyword strategy.

An Entrepreneur’s Guide to the Different Types of Digital Marketing

By |April 17th, 2018|

49 percent of businness owners don't have a digital marketing strategy. If you are one of those business owners, then you need to read this article. You'll get an overview of digital marketing and an explanation of why digital marketing is so important. The article concludes by breaking down 8 different types of digital marketing entrepreneurs like yourself are using to grow their business.

What is SEO Writing? – A Business Owner’s Guide to SEO Content

By |April 10th, 2018|

When we break down our services to clients, one of the most common questions is what is SEO writing? SEO writing is the foundation of any successful content marketing strategy. This article defines SEO writing and then provides an 11-step process business owners and entrepreneurs can use to create content that resonates with both readers and search engines.

What is Search Engine Marketing? – SEM Basics

By |April 2nd, 2018|

Can you answer the question "what is search engine marketing?" Even if you don't plan on handling your search engine marketing in-house, you still need to be aware of the latest search engine marketing techniques. This article provides an overview of search engine marketing with the aim of helping you evaluate SEO companies.

What is Internet Marketing? – An Overview for Business Owners

By |March 23rd, 2018|

Have you ever wondered "what is internet marketing?" You should, because 81 percent of shoppers search a brand online before making a purchase. Internet marketing is the umbrella term for the types of marketing strategies used to build and manage your brand's digital presence. This article defines internet marketing and introduces the types of internet marketing strategies present in a successful marketing mix.

SEM vs SEO: What’s the Difference?

By |March 5th, 2018|

Do you know the difference between SEM and SEO? This article defines SEM and SEO and then wraps up with some paid search best practices

What is a Marketing Plan? – Mastering the Basics

By |February 28th, 2018|

A common question we hear from clients is "what is a marketing plan?" This article breaks down the steps of a marketing plan and provides tips for each part of the strategic marketing and planning process.